Friday, 27 January 2012

Research of promotional items.

I have decided that I will be making a poster and website design for my promotional pack. Here I will be anaylising different media texts in the form of websites and posters.
These websites are ones which I group with my chosen genre of music.

This website is for ' Florence & the machine' is very interesting there are lots of different images that link in with each the artist and each other. There is only one image of the artist which is central to website frame. The layout is very basic and doesn't have many pages to branch off to. The colour scheme is very basic and dull; this doesn't catch my attention and I'm not sure I'm very fond of this website design. The effects of ageing are complimentary to the scheme, also the text is nice and simple again but it does fit within the design it accompanies the wooden textured background. My favourite piece of this website design is the rule of thirds; these break up the website; this rule of thirds establishes to me that all the interactive pieces will be in the second and third brackets. If I could change anything about this design it would be to create more interactive pages as having only one limits the amount viewers can do.

This is the website design from Iron and Wine; again this is a typical indie/alternative genre. They stick to their colour scheme which is more interesting than 'Florence & the machine' , furthermore the colours contrast allowing them to be aesthetically pleasing for the audience and me. I like the use of links to the pages along with the amount of links, this illustrates that this is an interesting website and has lots to offer to their audiences. I especially love the drawing of the peacock who matches the colour scheme, this links everything together nicely. The stream-able music on the right hand side is a main attraction for independent bands to distribute their music further without costing the band large amounts of money. Secondly, the use of  the black box in the middle brings the layout together making it the centre of the webpage allowing viewers to understand this is where all the main information will be shown from. Overall I like this design and would be proud to achieve something similar to this quality.
This is Joshua Radin's webpage; this webpage consists of many images of the singer and many objects that mean a lot to Joshua. Such as his headphone( in the top right hand corner ) show his love of listening to music and the type writer (top left ) shows he likes to write things; possibly his own songs? The interactions i.e the videos, calendar of shows and Facebook/Twitter feed demonstrate how interactive Joshua is with his audience and wants them to be involved. Furthermore the 'audio' page has a on-line stream of his music which is free; this like I have said before is common within the independent bands and artists, because it is free and easy publicity. His pictures are natural and simple; the simplicity allows the audience to relate to these image because they might possibly have images of them like that. Overall this is my favourite website, it grabs my attention more and is more exciting than the other web pages and I'd be more than happy if I created something similar to this standard.




Moving on to posters and advertisement within magazines and billboards.
This is a bold advertisement with a strong colour scheme and live shot of band member; this advertisement speaks out to its audience and draws their attentions to the face then the name, then down to the smaller details such as their new single and the album. This has a flow to it; a flow in which the audience follow and read it in. The colour scheme is red black and white, giving the impression that the genre is rock. I am not fond of this design because of the lack of colour and interesting camera shots.

This is a very nice composition of realism, as a photographer I am drawn to this one because it looks serial and dark. The abstractness of this image shows the band could possibly be indie/alternative with the lack of a colour scheme and images of band/artist. Although it is a very basic poster my eyes are still drawn to it more out of the three of them. The only criticism I have is that the white text is a little hard to read on this image/background.

This advertisement is very plain; with its washed out with and simple typewriter text, it doesn't really stand out to me. Also there isn't much information on the poster for her audience, this is what I would expect from Rihanna either, she is a vibrant young artist who strives to be different so to see this has shocked me. The main thing I do like about this poster is the photograph ; the framing is god and the pose is perfect for her image.

















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